Yesterday as I finished the seemingly endless process of preparing images of sculptures, putting them on my website and uploading it to the Internet and fixing the glitches and e-mailing a first link to my friends, I reflected on the good ol' days when galleries marketed their artists and at most the artist (besides delivering the framed named work) might share the expense of, say, the mailing for a show and you would sent postcards to your friends and, when you next saw them, show them pictures.
How things have changed! Even the artists who are fully supported by their galleries are much more involved with their own marketing now and that world is much bigger and more complex with computers and the Internet. It is a struggle to balance the time, the photographing and preparing and uploading, not to mention completing the actual work, thinking about the endless next steps and planning new work and then adding in blogging and facebook , and now tweeter- the more I simplify my outside obligations, the more "other stuff" flies in to fill the small gaps! How do the rest of you do it all?